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Let Them Eat Cake

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Did you know there are over 2,000 BILLIONAIRES in the world?  That number is shocking!  Especially when you consider how much a billion dollars is.  For a little comparison: 1 million seconds = 12 days 1 billion seconds = 31 years! Armed with this knowledge, Tulipina Design’s business model and social media presence (or lack thereof) makes a little more sense. Known for her extravagant, tailor-made and destination-friendly wedding florals, Kia Underwood has made a name for herself among the fashionable elite.  Think cigars and champagne, summer villas in the Mediterranean and fashion week in Paris, “it’s not what you know, it’s who you know” and you will soon summon her ideal customer. A private 2-day session would only cost me a couple months’ salary.  My family has a game we play at get-togethers: Who Wants to be a Big Shot?   We go around the table taking turns sharing comments like, “My husband had dinner with Chuck Norris” or “My son was the lead anima...
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Marketing in the News: "The Loneliest Color"

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  As an artistic, maximalist-type homemaker, who LOVES color (I wanted a sunshine yellow bunk bed as a kid) and who may have a little stick-it-to-the-man streak running through her blood, I was so excited to hear about Sherwin-Williams’ new ad campaign for “The Loneliest Color.”   Disenchantment quickly ensued. An article at MarketingDive highlights Sherwin-Williams’ attempt to attract Gen Z by spotlighting its least-tinted color “Kingdom Gold” in partnership with fashion visionary Dapper Dan.   The Harlem-based designer has created a “capsule collection that includes a velour jacket, soccer kits and custom Puma sneakers” utilizing the color.   This collection will be auctioned off by April 14 th with the proceeds benefiting Habitat for Humanity and other Harlem charities.   In contrast to only releasing its “Color of the Year,” Sherwin-Williams (SW) is breaking the mold and showing us “The Loneliest Color,” something we, quite literally, haven’t seen before...
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Birdie McFly? Who is that?

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Hi, I’m Marti, an Accounting Technology student at Linn-Benton who is bursting with ideas but lacking the resources to accomplish them all.  You may be wondering why I chose to name my blog under the alias Birdie McFly.  Well, McFly is obviously because of the Back to the Future films.  Growing up in the 80’s and having a boy’s name, but being a girl, the nickname fit perfectly for the typical playground harassment used at the time.  Thankfully, McFly was one of the more benign.  Birdie is more personal and memorable.   I have sisters who are a decade or more younger than myself and one of them struggled to say my name.   Instead, she chose to call me Birdie.   One of my favorite movie quotes is from You’ve Got Mail.   Birdie Conrad, the bookkeeper, attempts to hearten the defeated main character:   “You are daring to imagine that you could have a different life. Oh, I know it doesn't feel like that. You feel like a big fat failure...
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